Hero Roofing · SEO + lead generation · January – June 2026
Hero Roofing: 243 opportunities and $155K in signed contracts
Record
| Client | Hero Roofing |
| Contact | Nick Brandon, CEO & Co-Founder |
| Market | Little Rock, Arkansas, also serving North Little Rock, Sherwood, Jacksonville, Cabot, Maumelle, Conway, Bryant, Benton, Sheridan and Hot Springs |
| Service | SEO + lead generation |
| Period | January – June 2026 |
| Source | GoHighLevel pipeline, Jan–Jun 2026 |
A qualified lead entered into the client's CRM pipeline. Not a page view, not an impression, not a bot form fill. See how we count.
The problem
Hero Roofing was competing in a crowded market with lead flow that spiked after storms and collapsed in between. No predictable cost per job.
What we did
- Rebuilt the service pages around replacement and repair intent rather than generic roofing keywords.
- Restructured the Google Business Profile and built review velocity from completed jobs.
- Installed call tracking so every lead traced back to the search that produced it.
What did not work
Before bringing in Roofers Growths, we recognized significant gaps and holes in our previous marketing strategy. Monitoring budgets and managing the day-to-day details of our digital space became too difficult to control internally, leaving us without clear tracking on what our leads actually cost. We needed a dedicated partner to take over so we could stop guessing and start seeing real, measurable growth.
The result
243 opportunities and 19 closed contracts worth $155,150 in six months. The close rate is 7.8%, lower than we want it, and the next phase of this account is intake, not more traffic.
The dashboard
In the client's words
"Overall experience with marketing has been tremendous... they've helped us grow our business, not just the digital footprint but also acquiring more leads and being able to close more jobs, and actually really tracking, knowing what each lead costs has been great for us." Nick Brandon, CEO & Co-Founder, Hero Roofing
Watch the interview
Different roof, same system.
Book a free recorded audit and we will show you where your version of this starts.
Book a free audit