Editorial
Editorial policy
How the content on this site is researched, written, reviewed and corrected.
Policy
Who writes this
Everything here is written or reviewed by Rafero. Every article carries an author byline. There are no anonymous posts and no ghostwritten guest content.
How we use AI
We use AI tools for drafting, research and editing, the same way we use a spellchecker. We do not publish AI-generated articles. Every claim, number, example and opinion here originates from work we have actually done. If a paragraph could have been written by someone who has never touched a roofing account, it does not get published.
Sourcing
- Statistics come from our own client data, with the dashboard and date range named, or from a named third party we link to.
- Client results are published only with the client's permission.
- Screenshots are unedited except to crop or redact personal information.
- We do not publish our clients' customers' personal data under any circumstances.
Corrections
If we get something wrong we fix it in place, note the correction at the foot of the article, and update the modified date. We do not quietly delete errors. Email info@roofersgrowths.com if you find one.
Updates
Search changes constantly. Articles carry a last-reviewed date and we revisit the important ones at least twice a year.