Roofing 101 · SEO + speed to lead · January – May 2026

Roofing 101: 362 opportunities, 57 closed, $921K in signed contracts

362
Opportunities
GoHighLevel pipeline, Jan–May 2026
57
Contracts closed
GoHighLevel pipeline, Jan–May 2026
$921K
Signed revenue
GoHighLevel pipeline, Jan–May 2026
16.9%
Close rate
GoHighLevel pipeline, Jan–May 2026

Record

ClientRoofing 101
Contact{{NAME, TITLE}}
Market{{CITY, STATE}}
ServiceSEO + speed to lead
PeriodJanuary – May 2026
SourceGoHighLevel pipeline, Jan–May 2026
What "opportunity" means

A qualified lead entered into the client's CRM pipeline. Not a page view, not an impression, not a bot form fill. See how we count.

The problem

Traffic was not the problem. Roofing 101 was generating inquiries and losing them — leads went cold before anyone called back.

What we did

  • Fixed the response system before touching the traffic: every inquiry answered fast, not eventually.
  • Rebuilt intake so the right qualifying questions were asked on the first call.
  • Then scaled organic volume on top of a funnel that actually converted.
  • Ran a second pipeline alongside the main one to catch the leads the first was dropping.

What did not work

{{What did not work here? Two or three honest sentences. This section is why people believe the rest of the page.}}

The result

362 opportunities across both pipelines, 57 closed contracts, and $921,460 in signed revenue in five months. The 16.9% close rate on the main pipeline is the highest of any account we run — and most of that came from fixing what happened after the click, not before it.

The dashboard

Proof

{{ATTACH THE GOHIGHLEVEL SCREENSHOT FOR ROOFING 101. Crop out every homeowner name, email and address first. The pipeline totals are the proof — the contact list is not, and publishing it would be a serious problem.}}

In the client's words

{{PASTE A REAL QUOTE FROM THE VIDEO INTERVIEW}} {{NAME, TITLE}}, Roofing 101

Watch the interview

{{Paste the YouTube ID for Roofing 101 below — the 11 characters after "v=" in the URL.}}

More client interviews on YouTube →

Different roof, same system.

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